Meet Sluggy Patterson on:
The VW site
He claims that he's the person who started the VW punch buggy game. Great use of social media!
Hat tip: My team-mate in b-school Lisa
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Balancing a chaotic ideation process with a set of rigourous, data-driven methods for evaluating ideas.
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This blog represents my own personal views, and not those of my employer. Any use of the material in blogs must be attributed to me alone without any reference to my employer. Use of my employers name is not authorized.
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